The New Apple iPhone 6 Low Down: What You Need To Know
Apple smart watch also debuts
Apple iPhone enthusiasts, the wait is over. Start queuing up at your local Apple store early because you will see a couple of surprises. Apple has officially announced the iPhone 6 - the eighth generation of iPhone - at a special event in Cupertino, California. But the event signalled a change in Apple’s ethos by introducing the larger and bolder Iphone 6 Plus, aswell as its hotly anticipated Apple watch. Here’s the low down.
Google Android devices has witnessed a growing popularity and dominance, with the HTC One M8, Samsung Galaxy S5, LG G3 and Sony Xperia Z3 surpassing the iPhone 5S in terms of size, specs, power and performance. Tim Cook knew the brand needed to renovate and fast, with the iPhone 6 representing one of the most comprehensive revamps of the iPhone range since the iPhone 4. The Apple watch’s emphasis is also on health and fitness will try to take other Android competitors, most notably Samsung’s S Health.
According to The BBC, The iPhone 6's screen measures 4.7in (11.9cm) and the iPhone 6 Plus's 5.5in (14.0cm) - a change that analysts said should help prevent users migrating to Android.
"The main benefit for Apple in going to a larger size of screen is not so much to woo people over to its devices, but to prevent its customers defecting, particularly to devices such as Samsung's Galaxy Note," said John Delaney, head of IDC's European mobility team.
The iPhone 5S’s design was criticised for not being to imaginative as it was an upgrade to the Iphone 4. However according to Tech Radar:
“The iPhone 6 pushes that idea to the next level, losing the sharp edges in favour of sleek and rounded sides that make the device much more pleasing in the palm. It just feels so thin, but doesn't have the overly-lightweight feeling of the iPhone 5S.”
The iPhone 6 has a 4.7-inch LED back-lit display with a 1334 x 750 resolution - Apple's new "Retina HD.” That means you get a pixel density of 326ppi and the iPhone 6 Plus, comes with a full HD, 1920 x 1080 5.5-inch screen with a 401ppi display. Although the Plus represents a good jump in display, hardcore spec fans would like to see the iPhone challenge Android’s emerging 2.5k resolution screens in the LG G3 and Samsung Note 4.
According to The BBC, Apple said that the A8 chip 64-bit second generation processor featured in the new phones would provide 25% faster compute performance than before.
New sensors include a barometer, which Apple said would help fitness apps distinguish whether the owner was running up a mountain or along a flatter surface. The M8 co-processor can now estimate distances as well, which should also help provide more accurate readings.
Apple has stuck with the 8MP rear camera on the iPhone 6A but with a new wide angle iSight lens, true tone flash. There is also good news for Selfie lovers and FaceTime users theres also an upgrade to a FaceTime HD camera now.
The Apple watch will compete with the Samsung Gear and Motorola 360 bringing some of functions of the smart phone to the consumer’s wrist. There is also a clear emphasis on health. The watch can track numerous things like steps, calories, food consumption and activities when teamed up with IOS 8 devices. Apple also boasts you can use it to check in to an airline or hotel room. It is also aesthetically pleasing with 11 designs. Like other smart watches there are a number of app’s.
“Apple's first wearable gadget beams messages, Facebook updates, simplified apps and Siri to our wrists, eliminating the all-too-common need to take out our devices to constantly check notifications. Other apps seen in the Apple Watch video include iMessages, Health, Calendar, Weather, Mail, Photos, Camera's shutter button, Passbook that now include Apple Pay and even Apple Maps for navigation.”
The app’s are controlled by what Apple calls a "digital crown" - a dial on its side that allows content on its screen to be magnified or scrolled through, and can also be pressed inwards to act as a home button. The button below the digital crown allows you to start a conversation with friends and it features a "digital touch" to send bespoke messages and gestures to friends. The device runs also Siri.
Tim Coulling, senior analyst at research firm Canalys said there was an expectation from consumers waiting to see what Apple would do before thinking about purchasing a smart watch from other rival companies. He also says "the buzz that Apple's entry will generate about wearables is unquestionable," and rival companies were eagerly anticipating Apple’s latest arrival also.
Motorola's president, Rick Osterloh, told the BBC last week that he welcomed the idea of Apple "growing" the smartwatch market, even though it would compete with his own product, the Moto 360.
The battery life is expected to be the same as other Android devices lasting a whole day and needs to be charged at night.
Unsurprisingly consumers will be expected to pay a premium for Apple’s new flagship devices. The prices of both devices are expected to be $349 (£217) for the Apple watch and the iPhone’s will be around $858 (£500) for the 4.7inch phone and, $966(£563) for the larger 5.5inch phone.
The iPhone 6 is expected to be released on Friday September 19 and the Apple watch early 2015. Will you be queuing up for one?
Tick-Tock, watch enthusiasts, Tick-Tock.